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23. Battle the financial mess. The best defense for the recession is a good offensive strategy for make most of the advertising dollars and spending them on more measurable and frugal platforms most notably the web.

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I recently had a self proclaimed SEO expert/consultant email inform me that the HTML in my small website was, in his words, 'Crap'. That is actually constructive, especially coming from somebody who professes turn out to be qualified to charge for his Search marketing services.

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It may go through like it is dead for anyone who is relying on old old advice or listening a lot of people marketers of which are pushing their next growing trend. Most Webmasters have access to all of of the standard common tools that everybody else has, so there feels like there is less advantage than not too long ago.

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