What is Avon UK?
Avon is an official county in the West of England. The main cities are Bristol and Bath. The name comes from the River Avon.
Avon is one of the world's biggest direct sales companies, with six million women seeing an Avon brochure every three weeks. Their billion-dollar products are available for purchase through their worldwide army.
It was established in 1886.
Avon is the fourth-largest pure-play beauty company and connects 6.5 million representatives in 100 countries. Its philosophy is women for women, and it is evident in its product portfolio and corporate culture. Its logo, for example, features pink shades and mother-of-pearl, to reflect femininity. All letters, with the exception of "n", are shown in capitals to highlight their importance and
brochures avon power.
The company was established in 1886 by David McConnell, who started out as a travel book salesman. He noticed that female customers - typically women who were at home during the afternoon were more interested in the perfume samples he provided them as an enticement. He recruited them as his sales agents and the Avon business was born.
Avon is a household brand in many countries and is one of the biggest cosmetics companies around the world. Avon is renowned for its charitable work, which includes campaigns to end gender-based violence and breast cancer. It also has a strong presence in environmental issues, through its own dedicated sustainability team.
The founder of Avon believed in importance of empowerment of women. This was a revolutionary concept at the time when women were expected to stay at home to take care of their families. Avon's business model gave them the opportunity to earn a living and to achieve personal success. Avon is still led by an incredibly strong woman, Angela Cretu. She is responsible for the Avon's business operations outside of Latin America and oversees the global brand.
The company for women
AVON is a company that provides food to the table and mascara on lashes. It's a company that fights wrinkles and breast cancer in the same way and values the beauty of a flawless lip. But it also stands up against domestic violence and financial independence for women. It's the one that supports more than 6 million Representatives in the world.
David H McConnell founded the company in 1886 as a method for women to have financial freedom. Today, the company is a pioneer in the field of cosmetics and is among the oldest direct sales companies in the world. It has amassed over 130 years of experience. Despite its age, it remains at the top of modern cosmetics and social selling with a huge range of products, including cosmetics, fragrance, cosmetics, fashion jewellery and accessories including lingerie, home care and personal care.
Instead of focusing on traditional retail outlets, the company's 5million Representatives (or "Reps") sell products directly to customers, either face to face or on the internet,
brochures avon building up relationships as they go along. It is a model which has been tested over many years. It allows mums, fathers, students, young business owners, and retirees the flexibility to work as they please while earning. This model is more applicable than ever before as the spread of the disease changes working patterns. The new campaign of AVON celebrates the diversity of female role models such as an London beatboxer to an art restorer, and an Astronomer, all embodying their strengths.
Accept your power
For over 135 years Avon has stood for progress for women, empowering women of all ages to run their own business and earn a steady income. Avon's legacy continues with its famous earnings opportunity, allowing mums, students and young entrepreneurs to decide their own destiny. The brand is famous for encouraging women to embrace their confidence and strength by using the catchy phrase 'Ding Dong Avon calling'.
The new Embrace Your Power global platform visual approach, a creative campaign and integrated campaign were designed in collaboration with Wunderman Thompson UK. It is based on the idea that every woman is born with a unique power but gender inequality stifles it. Avon hopes to highlight these strengths, by helping women attain financial independence, bringing them together with a group of people who appreciate beauty and providing products for women that are aspired to be at an irresistible price, which is important in light of the rising cost of living.
Additionally, the brand is also launching on Amazon for the first time in the UK to expand its omnichannel strategy and increase its reach to a wider market. More than 300 Avon's skincare and beauty products are available for purchase on Amazon along with the option of ordering via an Avon representative in-person or via online.
Since the campaign's launch Avon's Awareness Score - that measures the mood of consumers toward hundreds of brands each day has risen by four percentage points among Britons aged over 50.
Being a part of the causes that matter to you
The early sales model of Avon was primarily driven by a network of representatives. One of Avon's early representatives Mrs. P.F.E Albee, from Winchester was a role model for the present Avon Representatives. She was a pioneer in providing women with a chance to be financially independent and earn their own money in a time when women did not even have the vote.
AVON is committed to supporting the causes that are most important to women - especially those that address breast cancer and domestic violence. Through our Avon Foundation, we promote and support charitable scientific, educational and humanitarian activities across the globe with a special focus on helping women improve their lives.
Avon UK has donated more than PS22 million to domestic violence charities, Refuge and Women's Aid. In addition, Avon UK has helped support the 'Four Ways to Speak Out' campaign with Refuge which calls for one of three local authorities in the UK to provide all children and women with access to specialist services in order to end Gender Based Violence.
The legacy of
avon brochure uk has been embedded in popular culture. The iconic ding-dong avon girl was introduced in 1954 and is immortalized in Tim Burton's gothic masterpiece Edward Scissorhands. Avon's wholesome reputation is also evident in its iconic
Brochures Avon brochure that has been read by more than six million people per week since its debut in 1905.